IDC, the premier global provider of market intelligence and advisory services, further said the joint go-to-market initiatives between Tech Mahindra and Mahindra Satyam as the foundation for future integration turned out to be a success model that clinched 10 new clients for Mahindra Satyam this past year.
"A combined revenue base in excess of $2 billion with approximately 20% originating from emerging markets (Asia-Pacific, Africa and the Middle East) will give the merged entity a powerful growth story, " the report said.
The IDC Insight is based on presentations and discussions in a Mahindra Satyam analyst meet held on July 8.
"In addition, the merged entity will have a well-balanced split in revenue from america and European markets where its immediate competitors (i. E. Indian IT players) have discovered it difficult to maintain the balance, " IDC said in its most recent report.
Commenting on margins, the report said in order to maintain border levels, it will be essential to leverage Mahindra Satyam's intellectual property as well as product delivery model.
Potentially, the next stage of consolidation after the Mahindra Satyam and Tech Mahindra merger is always to bring Mahindra's business process outsourcing (BPO) services into the fold to develop the scale of its operations in domestic and global markets.
The joint initiative resulted in 10 new wins for Mahindra Satyam in the last year, including a transformation services deal for a telecom operator in Sydney, transportation management solution for a major telecom operator in the United Says, customer analytics for a major Canadian telecom operator and a cost reduction in addition to compliance solution based on Oracle for GE-Energy.
"Going forward, the two companies have identified 20 telecom makes up about further focus across operational and billing support systems (O/B SS), decision assistance systems (DSS) and extended EBS, " the IDC report said
"In the actual EBS space, focus areas will include business analytics, point of sale (POS) solutions for telecom stores and property management for telecom operators, " it added.
IDC also opined that to make the joint initiatives taken up by Tech Mahindra and Mahindra Satyam -- that it dubbed the 'M-Cube Advantage' -- work, it will be crucial to consider the ongoing integration of Mahindra Satyam and Tech Mahindra to its reasonable conclusion.
At the customer panel in the analysts meet, representatives from leading corporates spoke highly of the experience with Mahindra Satyam and their commitment to continue further their romantic relationship, IDC said in its report.